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UNCOVER THE A.I. PROJECT BY PHILIPPE STARCK AND KARTELL

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Have you have thought about a possible collaboration between a software and a designer? If the answer is not yet well, this 2019 is your lucky year because the first A.I. project by Philippe Starck and Kartell was presented during Salone del Mobile 2019 and today we want to talk more about the first A.I. chair ever created! Philippe Starck – renowned for his philosophy based on democratic design, a concept born to increase the possible market by constructing well-designed objects accessible by everyone and with always an ecological mindset on the background – continued his decade-long collaboration with Kartell brand to create the first chair with help of technology, in particular of the software company Autodesk. Aren’t you really curious about the first technologically-invented chair? Keep reading and discover more about the A.I. PROJECT BY PHILIPPE STARCK AND KARTELL!

A.I. project by Philippe Starck and Kartell

THE A.I. PROJECT BY PHILIPPE STARCK AND KARTELL

A.I. project by Philippe Starck and Kartell

The trio – Philippe Starck, the Italian brand and Autodesk – started their partnership with a simple question asked by the designer: “Artificial Intelligence, do you know how we can rest our bodies using the least amount of material?”. This question has bugged the French designer for a long time, during which he has searched for a more efficient design concept – based on using fewer materials for a more human outcome – and the answers were always found in the natural world and through the human-technology interaction.

A.I. project by Philippe Starck and Kartell

Even Kartell has always been interested in using technological methods to produce design pieces on a large scale and based on sophisticated molds. Now, through the interaction with artificial intelligence, like a real conversation, a new design piece was born. “A.I., without culture, without memory, without influence, replied simply with intelligence, it’s “artificial” intelligence”.

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A.I. project by Philippe Starck and Kartell

The designer gave inputs to the software that started a learning process about a possible chair that would have been comfortable and would have matched the brand and designer’s aesthetic. The normal parameters (weight, shape, material, production process) were inserted into the program until it became more accustomed to the demands and started to anticipate his requests. As a senior director from Autodesk said: “In getting to know each other, Starck was teaching the system about design intent while the A.I. was trying to learn as much as possible, in order to be as helpful as possible. As the relationship between the two matured, the system became a much stronger collaborative partner, and began to anticipate Starck’s preferences and the way he likes to work”.

A.I. project by Philippe Starck and Kartell

Thus, the presented A.I. PROJECT BY PHILIPPE STARCK AND KARTELL displays design chair based on a manufacturing process called injection molding using colorful plastics. The result is a minimalist chair that offers a sturdy and supportive structure without any frills. Surely, the project’s positive outcome will inspire future collaborations between designers and artificial intelligence.

A.I. project by Philippe Starck and Kartell

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